Newsletter and Onboarding Emails
Company: Epsilon Agency
Clients: Google Assistant, Google Home, Google Marketing Live, Family Link, and AMP
Assistant Newsletters
Client: Google Assistant
Role: Designer and Animator
ACD: Jessica Keller
Copy: Amabel Poblador
Bi-weekly newsletters for Google Assistant created while at Epsilon. Email production included stock photo selection, illustration, icon creation and animation of icons and product UI features. Email deploys to 30+ million Assistant users.
Awards:
2018 Hermes Creative Awards, Platinum
2018 Horizon Interactive Awards, Gold
Family Link Welcome and Onboarding Email Series
Client: Google Family Link
Role: Designer and Illustrator
ACD: Caroline Cahill Canty
Copy: David Wilson & Amabel Poblador
Creation of five onboarding emails for new and existing Family Link users while at Epsilon. Email production included designing overall template and test versions and creating illustrations based on existing style established by the Family Link team. A monthly newsletter was also created based on the welcome and onboarding email design.
Google Bike to Work Day 2018 Identity
Client: Google Real Estate & Workplace Services
Role: Designer and Illustrator
Logo and pattern design for Google's 2018 Bike To Work Day event. Design was used on posters and event swag at Google offices globally.
Bike to work day Logo Concepts
Initial logo concepts presented to the client. The client requested that the logo included a bike graphic and did not necessarily need to follow Google brand guidelines since the identity was for internal communications. One additional concept (top right) deferred from these rules and was presented as a bonus option.
Quarterly Business Review Video
Client: Google Home
Role: Art Director, Illustrator, and Animator
Script: David Wilson
VO: Amabel Poblador
QBR video for Google Home, highlighting the testing and results that went into the onboarding and newsletter programs. Traditionally these were shown as presentation decks in the past, but we wanted to do something different this time. Concepts were presented internally, and a paper cutout style was selected to be produced. Under a tight deadline, we were able to get the video completed on time and in addition to surprising the client, it started a conversation about future video work for them.